Let $B_{d \times d}$ be an integral matrix and let $A$ be such that $a_{IJ} = |b_{IJ}|$, $1 \leq I, J \leq d$. Then, $\rho(B) \leq \rho(A)$.
My strategy is to use Gelfand's formula, i.e., for a square matrix $M$ and a matrix norm $||\cdot||$, $$\rho(M) = \lim_{k \to \infty} ||M^k||^{\frac{1}{k}}.$$
If I manage to prove that for each pair $1 \leq I, J \leq d$, $(B^n)_{IJ} \leq (A^n)_{IJ}$, the result would follow.
Indeed, for $n=1$ the result is trivially true. Now, suppose that it is valid for $n$. Then, (see problem below the displayed equations)
\begin{align*} (B^{n+1})_{IJ} = (B^{n}B)_{IJ} &= \sum_{K=1}^d (B^{n})_{IK}(B)_{KJ}\\ &\leq \sum_{K=1}^d (A^{n})_{IK}(A)_{KJ}\\ &= (A^{n+1})_{IJ}. \end{align*}
$\textbf{Problem!}$ Isn't that possible that the inequality in the last displayed set of equations does not hold? Because $(B^n)_{IK}$ and $B_{KJ}$ could be negative, for instance, we could have $(A^n)_{IK} = 1, (A)_{KJ} = 1$ and $(B^n)_{IK} = -2, (B)_{KJ} = -1$. My guess is that this cannot happen because $A = |B|$ (entrywise).
Any help is appreciated.