The solutions of the Bessel equation have, in first order, an asymptotic behavior at infinity of $e^{\pm ix}$, or its trigonometric versions.
The given equation has, by the WKB method, asymptotics of $\exp(\pm i\int\sqrt{λx}dx)=\exp(\pm i\frac23\sqrt{λ}x^{3/2})$. This indicates a substitution
$$
s=\frac23\sqrt{λ}x^{3/2},~~~u(s)=y(x)
$$
Then the derivatives are
$$
y'(x)=\sqrt{λx}u'(s)\\
y''(x)=λxu''(s)+\frac{\sqrt{λ}}{2\sqrt{x}}u'(s)
$$
giving the differential equation
$$
su''(s)+\frac13u'(s)+su(s)=0.
$$
At $s=0$ the equation for the leading order is $r(r-1)+\frac13r=0$ giving $r=0$ and $r=\frac23$. To center these powers around zero use $u(s)=s^{1/3}v(s)$,
$$
u'(s)=s^{1/3}v'(s)+\frac13s^{-2/3}v(s)\\
u''(s)=s^{1/3}v''(s)+\frac23s^{-2/3}v'(s)-\frac29s^{-5/3}v(s)
$$
so that
$$
0=\left[s^2v''(s)+\frac23sv'(s)-\frac29v(s)\right]
+\frac13\left[sv'(s)+\frac13v(s)\right]+s^2v(s)
\\
0=s^2v''(s)+sv'(s)+\left[s^2-\frac19\right]v(s)
$$
This is now the requested Bessel equation. In total, and adjusting some constants,
$$
y(x)=\sqrt{x}\,v\left(\frac23\sqrt{λ}x^{3/2}\right)
$$