Suppose we have a ring $R$, $r \in R$ and we make the additive and multiplicative identities coincide $1 = 0$. How does then the following proof of it being the zero ring hold: $$r = 1r = 0r = 0$$
My confusion arises from the fact that in the definition(axioms) of the ring there is no property that says that the binary operation of multiplication with a $0$ will produce a $0$.
I might have this all wrong, can anyone clear this up?