Let $A \subseteq B$ be commutative (finitely generated) $k$-algebras, $k$ is a field of characteristic zero. Let $J$ be an ideal of $B$ and assume that its contraction $I:=J \cap A$ is a maximal ideal of $A$.
(1) Is it true that $J$ is a maximal ideal of $B$ or at least a prime ideal of $B$? Probably not?
(2) What additional conditions are required in order to guarantee that $J$ is a prime ideal in $B$? For example, integrality of $A \subseteq B$.
(3) What if we assume that $J$ is a radical ideal?
Any hints and coments are welcome!