No idea about the name nor eigenvalues. However, the characteristic polynomial of $A$ can be expressed in terms of $c_k$.
Let $C$ be the diagonal matrix with entries $c_k^2$ and $c$ be the row vector with entries $c_k$, your matrix $A = cc^T - C$, so $$\chi_A(\lambda) \stackrel{\text{def}}{=} \det(\lambda I - A) = \det((\lambda I+C) - cc^T)$$ What's inside the last determinant is a rank-1 update of $\lambda I +C$. By matrix determinant lemma, one has
$$\begin{align}\chi_A(\lambda)
&= \prod_{k=1}^n(\lambda + c_k^2)\left[1 - \sum_{k=1}^n\frac{c_k^2}{\lambda+c_k^2}\right]
\\
&= \lambda P'(\lambda) - (n-1) P(\lambda)\\ &= \lambda^n \left(\frac{P(\lambda)}{\lambda^{n-1}}\right)'\end{align}$$ where $P(\lambda) = \det(\lambda I + C) = \prod\limits_{k=1}^n(\lambda+c_k^2)$.
Finding the eigenvalues of $A$ is more or less equivalent to finding the extremum of $\frac{P(\lambda)}{\lambda^{n-1}}$.
I have no idea how to identify the roots in general.
However, if all $c_k$ are non-zero and distinct, one can reorder them such that $$|c_1|^2 < |c_2|^2 < \cdots < |c_n|^2$$
Since $-|c_k|^2$ are roots of $\frac{P(\lambda)}{\lambda^{n-1}}$, $\chi_A(\lambda)$ has $n-1$ negative roots $\lambda_k$, one in each interval $( -c_{k+1}^2, -c_k^2 )$ for $k = 1,\ldots,n-1$. The remaining root should be positive because all of the eigenvalues of $A$ sum to $0$.